Fashion essays

Style articles The 1960s were the start of the new youth culture. Youngsters out of nowhere had power, they needed to have a state on what was happening at that specific time. The most ideal approach to do this was through the music, subsequently the all inclusive language. Music was utilized as an approach to communicate feelings about everything, and to offer political and different expressions. Style mirrored the music by saying something and communicating genuine beliefs. The 1960s dress styles created along more straightforward, progressively young lines. It was the decade that had its own designs coordinated explicitly at young people. Prior to the 60s, young people dressed like their folks. The Mod development of the mid 1960s began as such a young subculture. In any case, by the mid 1960s it had developed into an increasingly summed up yet simultaneously progressively incredible type of style. It prompted a blast of the young culture, which gave all adolescents a style of dress they could call their own. This style was exceptionally progressive however it in the long run impacted the designs of the whole decade for individuals all things considered, changing styles from mass-showcase garments as far as possible up to the high fashion industry. 1960s design turned out to be increasingly energetic; they got less difficult, shorter, and brighter.1 By the center of the decade style was disrupted, as components of styles started by the youthful pervade d the apparel all things considered and all classes. Components, for example, short skirts, brilliant hues, realistic examples and bizarre materials discovered their way into standard and frequent couture attire. Along these lines, from a standard design that was genuinely moderate we can distinguish a continuous change that proceeded until the mid 1960s, when it at long last influenced all zones of style. All things considered, youngsters were starting to be a power to be dealt with. This slow change appeared to happen close by the advancement of the music development. The Beatles, Rolling Stones and Jimi... <! Style expositions Style planners configuration apparel, for example, coats, dresses, suits and different assortments of attire. They get ready structure draws either by hand or on the PC. From these representations the structures become the apparel. Architects secure this position troublesome yet an agreeable profession. They appreciate making or planning garments and seeing individuals wearing them. Numerous originators begin as an associate creator to get familiar with the rudiments of structuring and procedure attire. At that point they advance to higher situation as they acquire understanding. In the U.S., the compensation ranges from $13,780 to more than $1 million (Wallner, 4). The beginning compensations for the greater part of the planners are somewhere in the range of $21,000 and $30,000 (Schmidt, 6). Most associate fashioners get a compensation of $15,000 to $30,000 per year (Giacobello, 16). The more clients purchase their structure, the more cash they will procure. Be that as it may, archi tects who have the most abilities and are notable gain the most. In the style business, fashioners contend with thoughts. So as to be in front of others, they should be attentive, special, inventive and self-inspired. In this manner, so as to prevail as a creator, one must experience schools of training, adjust to the vocation, and look for chances to progress. To turn into an architect, it is ideal to start at a youthful age and build up their abilities. A style planner ought to be masterful and brimming with creative mind and thoughts. What's more he ought to have the option to buckle down, be liberal to different specialists, which incorporates self-inspiration and the capacity to work under tension. When such abilities are found they ought to be created in school. A secondary school recognition is required to enter school. What's more, understudies must take a few classes to get ready to enter a craftsmanship establishment school. They ought to likewise take other scholastic classes, for example, expressive arts, home financial matters, arithmetic, and science to meet the prerequisite to get secondary school diplo... <!

Issues Of Premarital Sex And Promiscuity

Issues Of Premarital Sex And Promiscuity This paper will talk about the issues of pre-marriage sex and indiscrimination of both Ellistons and Punzos hypotheses. Pre-marriage sex (Punzos definition) implies two people taking part in sex without full responsibility while indiscrimination (Ellistons clarification) is portrayed as to engage in sexual relations with different individuals without duty. In the correlation of the two savants, Punzo is viewed as the moderate scholar while Elliston is supporting easygoing sex with an assortment of individuals. In Punzos hypothesis, sex, such private act, must include a profound duty between the two people. Notwithstanding, Elliston would contend that sex doesn't require any profound thought or thought of responsibility as though it's anything but a serious deal. How might Punzo respond to Ellistons hypothesis of wantonness to engage in sexual relations with a progression of individuals with no aim to any responsibility other than the demonstration of sex? How does Elliston bolster hi s contention that wantonness ought to be permitted and under what conditions is indiscrimination ethically passable? Different issues, for example, sex with somebody one would like to cherish, sex with a companion, or recreational sex with a colleague isn't right or not will likewise be incorporated. Every one of these issues will be examined in subtleties with the two rationalists contentions and hypotheses. Elliston: Elliston characterizes wantonness with the elaboration and blends of the meanings of Oxford English Dictionary and Websters New Twentieth Century Dictionary. Wantonness, as indicated by Elliston, the word has no clear substance, however just emotive as well as hortatory forceà ¢Ã¢â€š ¬Ã‚ ¦It is to denounce a training or individual as indiscriminate is basically to communicate sentiments of objection, or issue a restrictive Stop! This position endeavors to determine the issue of significance by restricting indiscrimination to its enthusiastic or prescriptive power. The Oxford English Dictionary characterizes unbridled as: without qualification, segregation or request. Websters New Twentieth Century Dictionary includes: participating in sex unpredictably or with numerous persons.Promiscuity, as per Elliston, is excessively wide and makes one wonder within reach. For the indiscriminate individual unmistakably draws a few differentiations: ordinarily the person doesn't get sexual fulfillment from a sweethearts shoe or have sex with a dead body or a kin. These future all the more definitely called fetishism, necrophilia, or interbreeding. Indiscrimination is at times related to free love. This enticing definition may prompt some to acknowledge this sexual example since opportunity, similar to parenthood, is a decent everybody should embrace. Indiscrimination might be related to recreational sex-intercourse only for the fun of it(Elliston 142-143.Despite the above definition, Elliston made his own meaning of wantonness that better suits his contentions. Wantonness is characterized as sex with a progression of different grown-ups not legitimately related through marriage and without any duties; no guarantees of fondness, sexual selectiveness in future (Elliston 144). In Ellistons meaning of indiscrimination, it must incorporate the accompanying 5 segments: I. Wantonness requests lovemaking its telos is sex. II. Redundancy is fundamental the quest for another accomplice must repeat. III. The two accomplices must be grown-ups IV. The couple can't be legitimately related throughmarriage. V. Indiscrimination is reserved sex.Elliston discloses his issues with sex without responsibility would lead to trickiness and misuse by explaining the character of unbridled individuals that would cause such outcomes. As indicated by the well known model, unbridled individuals are unfaithful and temperamental: they break guarantees, make statements that are false, and use others for their own sexual delight. In the event that this model were valid, wantonness would to be sure not be right, since it would disregard recognizable good principles: individuals should stay faithful to their commitments, come clean, and not hoodwink or abuse others (Elliston 146). Individuals who just need to get others in-bed just to have sex with the other by lying, deluding, and misusing, and comparable acts, aren't right. It isn't right since it damages the entrenched moral standards, not indiscrimination. The ethical deficiency lies not in hesitant sex yet in the falsehoods, duplicities, and misuse to which some happens to have plan of action so as to engage in sexual relations. This resistance is convoluted by the way that a twofold standard is employable inside huge portions of society: men are permitted to live like there's no tomorrow, though ladies are maligned as free or succumbed to a similar conduct. Indiscrimination is to the upside of guys and to the disservice of females㠢â‚ ¬Ã¢ ¦it gets exploitive in a progressively unpretentious manner: men get sexual delight; ladies get social condemnation㠢â‚ ¬Ã¢ ¦it isn't wantonness that isn't right, however the twofold standard that places unbridled ladies off guard in contrast with unbridled me n㠢â‚ ¬Ã¢ ¦since indiscrimination can't be demonstrated to not be right in all cases, the charge that it essentially disregards commonly acknowledged good standards is false(Elliston 146). The above explanations from Elliston are stating that the twofold standard ought to be expelled, not the indiscrimination, since it is the twofold standard that places female in a disservice circumstance to wanton ladies. Elliston discloses his issues with sex without responsibility would undermines individual passionate security and development by utilizing Bertoccis hypothesis to help his contention. As indicated by Bertocci, pre-marriage sex isn't right by suggestion against indiscrimination which undermines individual passionate security. He contends that the sexual interest outside of marriage exhibits an absence of self-control in individuals who can't control their wants, and neglects to show regard and thought for those on who the interest is set. Such wayward and discourteous conduct places unnecessary strain on the relationship, taking steps to decimate whatever qualities it epitomizes (Elliston 147). Elliston clarifies that Bertoccis view of ambiguous or nonsensical conduct is really an unsure refusal to be coordinated by the western standard and that unbridled individuals ought not be blamed for neglecting to manage their activities as indicated by a rule they dismiss (Elliston 147). Elliston additionally concurs that wantonness involve impoliteness just if regard is characterized as far as the western standard is indiscrimination essentially insolent Acknowledging the others opportunity to draw in or not take part in cautious sex exhibits some level of regard (Elliston 147). Wantonness undermines the estimations of the connection (of the submitted couples) which relies upon what truly is viewed as important; it could be delight, opportunity, and regard which it ought not and require not be risked. Bertocci accepts that passionate pressures and blame sentiments that emerge from abusing the restrictions against non-conjugal sex erode the connection. The demonstration of indiscrim ination is likewise viewed as hazard and challenge to the marriage or the serious relationship. Sex is non-verbal communication through the type of real cooperation of two people that prompts joy, yet in addition has more top to bottom implications behind that; as indicated by Elliston, sex is more than pushes and groans, strokes and sighs㠢â‚ ¬Ã¢ ¦just as verbal language has a component of importance past phonemes and morphemes, so non-verbal communication has a noteworthiness past the entwining of two bodiesà ¢Ã¢â€š ¬Ã‚ ¦Promiscuity has instrumental incentive in that it can encourage the dominance of one sort of body language㠢â‚ ¬Ã¢ ¦sexual non-verbal communication is found out through sexual interaction㠢â‚ ¬Ã¢ ¦experiences empower a person to build up a collection of motions for conveying want and love and of definitive developments that unmistakably state aims of adoration or diversion. Individuals can be moved by the things we state as well as by the things we do-with them, for them, or to them㠢â‚ ¬Ã¢ ¦desire and fulfillment can be conveyed through verbal trades, yet in addition through a waiting look and a thankful touch. To a broke inner self a physical grasp may communicate definitely more consolation than its verbal partners, and a kiss may pass on want more expressively than supplications or poemsà ¢Ã¢â€š ¬Ã‚ ¦The recognition of this behavior is an affirmation of the selfhood of the other. Its obtaining is one of the open doors indiscrimination provides(Elliston 149). In view of Ellistons articulations above, indiscrimination in the sex as a non-verbal communication will improve ones language aptitudes through the acts of wantonness with an assortment of sexual acts with a more extensive scope of individuals outside of marriage or serious relationships. The purpose of his relationship among sex and eating are the two hungers whose fulfillment is socially directed (Elliston 150). As wedded couples would be found in the perspectives on the general public as one man is just permitted to eat with one lady; which is alluding that feasting with just a single individual implies that in a marriage, both of the couples are (customarily) just permitted to encapsulate sex and no outsider is adequate. Since engaging in sexual relations and eating both fulfills ones cravings and keeping in mind that eating can be joined by zero to numerous individuals, at that point masturbation (alone) and sex with more than one individual ought to be permitted with various sex positions or styles. Feasting with an assortment of menu decisions or engaging in sexual relations with more than one individual will build the assortment of decision which will likewise boost the zest of life; hence, one won't be exhausted of the having a similar dinner or sexual experi ence through reiteration. The consequences of the above changes of menu or sex accomplices would ensure to improve sex lives truly and intellectually (important). This act of indiscrimination has extended the type of sexual conduct from negligible substantial collaboration for delight to a type of mortal exchange (Elliston 15

Get Help Promoting Your Website In Mobile With These Tips

Get Help Promoting Your Website In Mobile With These Tips Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!The Best Ways To Promote Your Website In MobileUpdated On 01/12/2017Author : Pradeep KumarTopic : BloggingShort URL : https://hbb.me/2Bmzs39 CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogIt’s no secret that a large number of web users do their searching and website viewing from mobile phones and devices today. The number of mobile web users is growing every day, and of course, you want your website to reach those users.In order to reach this lucrative market, your website needs to be designed for mobile use and it needs to be reachable through mobile searches. The requirements for mobile sites and searches are much different than the requirements for regular websites and web searches. Here, we’re going to get you started off on the right foot by guiding you through some of the best ways to promote your website in mobile.Understand Your AudienceThe first thing you need to do bef ore you dive into design and marketing strategies is to understand the average mobile web user. Mobile web users expect an experience that is entirely different from what they get on a standard website. Usually, they’re just looking for some specific information, like maps, directions and phone numbers. They don’t want to read lengthy pieces of information, like staff bios or company history, and they aren’t interested in downloads or PDFs.Mobile users are also into creative and innovative marketing strategies. One of the most modern and effective ways to get your mobile site recognized is through the use of QR codes, which you can plant anywhere to get mobile users instant access to your site.Search Engine OptimizationMany mobile users reach websites through search engines. Google is the most popular search engine for mobile users, which shouldn’t come as a surprise as it’s the most popular search engine in the world. However, even Google searches on mobile differ from se arches on standard PCs.READHow To Develop A Strong A/B Testing Plan For Your Website?When a mobile user uses Google to search for something, they use shorter keywords or key phrases than they would if they were on a computer. Search queries from mobile devices can often be just one or two words. The keywords aren’t the only things that get shortened for mobile searches. The top 10 results that you’re used to aiming for on PC is shortened to the top 3 or 4 on mobile. These are very important pieces of information to remember when you’re going through your mobile SEO strategies.Another thing you need to keep in mind for mobile SEO optimization is that searches are usually limited to local information and current data. The most common things that people search for from mobile devices are information about local establishments and current information about topics like sports, weather and financial information. When you’re creating keywords and content for mobile optimization, th ese are important things to keep in mind.Get Help Expanding Your ContentThere are some great monetization platforms available today. These platforms are run by experts who are in the business to help you get your website recognized throughout the mobile community. You can use a monetization platform to earn money by expanding and enriching your content through relevant apps that will help you reach a wider base of mobile users.

Analysis Of Bullies And Victims Revenge Revisited The...

The articles that I read for this assignment were â€Å"Bullies and Victims: Revenge Revisited†, â€Å"The Partner as Enemy†, and â€Å"Competition: Who’s the Greatest?†. Each one of these articles is an in-depth analysis on the human psyche, and each one gives the reader a chance to grapple with some of the bigger questions in life. These articles all talk about subject matter that should be relevant to the reader at one time or another in their life. As I read the articles more closely, a central theme began to emerge. That, through a fixed mindset, one is unable to make the changes necessary to better one’s self. That one is unable to truly move forward with becoming a better person until one loses that way of thinking. The first text I will be†¦show more content†¦She had to accept the fact that what her mother did wasn’t something that she could control, however what she could control was being a much more open minded and loving daughter. And through this change in thinking she was able to â€Å"[experience] a tremendous sense of growth† which allowed her to let go of her bitterness and to let the relationship grow and prosper once more. The point she makes with this is that, even though blame is an effective defense mechanism against risk and embarrassment, that it creates a whole new set of problems. That only through a growth mindset can one effectively identify problem areas in relationships and work together with one’s partner to fix them. The second text that I read is titled â€Å"Competition: Who’s the Greatest?†. In this text, Dweck talks about a problem that she believes is prevalent in many relationships. Competition. She talks about the personal experiences of two different people and how competition made their relationships more confident, and ultimately, more difficult to maintain. She explains that although a good healthy relationship should contain a little frien dly competition, too much can certainly be a bad thing. The first person she talks about is someone named Susan. Dweck explains that Susan’s boyfriend was jealous and insecure, and that this led him to constantly compare himselfShow MoreRelatedStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pages (Financial Times/Prentice Hall, 2008) Decide and Conquer: Make Winning Decisions and Take Control of Your Life (Financial Times/Prentice Hall, 2004). Other Interests In his â€Å"other life,† Dr. Robbins actively participates in masters’ track competition. Since turning 50 in 1993, he has won 18 national championships and 12 world titles. He is the current world record holder at 100 meters (12.37 seconds) and 200 meters (25.20 seconds) for men 65 and over. xx ABOUT THE AUTHORS xxi Timothy

Malaysia Leisure People - Free Essay Example

Sample details Pages: 16 Words: 4854 Downloads: 6 Date added: 2017/06/26 Category Leisure Essay Type Research paper Did you like this example? General Introduction Trends are changing universally. In Malaysia, a lot of the entertainment is chosen for people to spend their leisure time. Now a days, the standard of living and the stress from work and school is much higher than in previous years, so people now need time to relax just to release the stress. Don’t waste time! Our writers will create an original "Malaysia Leisure People" essay for you Create order People now a days know how to plan and enjoy their leisure time. There are a lot of ways one can spend their leisure time, they can go to the cinema, traveling or may be reading. Gambling is considered a leisure activity. In this generation, the top most preferred leisure activity by young adults is to go clubbing. In Malaysia, clubbing is one of the famous night entertainments available for those who are between the ages of 18 to 26. This type of entertainment is mushrooming quickly, especially in the capital city, Kuala Lumpur. However, the clubs in Malaysia are not spread over a big area. They have specific spots for clubbing, so along these streets are filled with night clubs, bars and discos. Jalan Doraisamy, Jalan P Ramlee, Jalan Tun Razak, and Jalan Sultan Ismail are the few street names on which clubs are on a stretch. These places are where you find the people who are fascinated by night life, a lot of foreigners are found along these streets as well. People v isit these places not only because they want to club, but also because they want to relax after a long day or week. Some tourists are curious about the night life in Malaysia. Some tourists dont get to see these places because they come with children, and such places arent suitable for children. Rush hour is another reason why people would prefer to come to the bar in the evenings during happy hour, just to avoid the traffic. As time passed, clubs, pubs and night clubs with different themes, music and set ups starting opening around these areas. As a result the competition of the nightclub market became bigger and bigger and this is why many club owners joined the market for a while and before too long they had to close down because the competition is too tight. However, Asian Heritage Row is a row of clubs that is located on Jalan Doraisamy. The road is full of clubs facing each other. This dissertation will focus more on the factors that contribute to the success of Asi an Heritage Row. The title is â€Å"The factors influencing the success of Asian Heritage Row† The dissertation will be divided into 3 parts, the 1st part covers about the entertainment industry, nightlife industry as well as the nightlife scene in Malaysia. The 2nd part covers the Analysis of the clubs in Asian Heritage Row out of which 8 of the managers were interviewed. The 3 rd part will be the recommendation of the research. Objectives: The Factors that influence the success of Asian Heritage Row? Define Success in the content of Asian Heritage Row? Answer the significance of the factors In order to achieve these objectives, primary and secondary data will be collected for the methodology. For the primary data qualitative data was used by conducting interviews with 8 of the managers of clubs in Asian Heritage Row. The secondary data was collected from the internet and journal articles. The secondary data is used to back up the statements. Part 1 Theoretical Framework 1.1 Entertainment According to Wikipedia (2008) the word Entertainment is an activity designed to give pleasure or relaxation to an audience (although in the case of a computer game the audience may be only one person). The audience may participate in the entertainment passively as in watching opera or a movie, or actively as in computer games. Hughes (2000) identified the word ‘entertainment is used to include a wide variety of activities such as watching television or playing computer games at home, listening to music, visiting cinema, watching sports, visiting theme parks, and going to discos. Furthermore, Hughes (2000) classified types of entertainment as: 1.2 Night life entertainment According to Wikipedia (2007), nightlife is the collective term for any entertainment that is available and more popular from the late evening into the early hours of the morning. It includes the pubs, night clubs, bars, live music, cabaret, small theatres, small cinemas, shows, and sometimes restaurants a specific area may have (defined here as pubs, bars, cafes, and night clubs). Nightlife entertainment is essentially edgier than daytime amusements and usually more oriented to young adults. â€Å"Studies have shown that the average person will spend three to four hours per weekend in an entertainment environment and will spend an average of 20 to 50 dollars in that timeframe. This trend also shows no signs of declining.† (https://findarticles.com) The night club business isnt a simple business that can be run by anyone; it is not as simple as selling alcohol or just thinking about the latest trend in youths. It is way much more complex than that. Starting up a n ight club needs a lot of financial investments. The success of this business depends on what are the companys goals and the things you could do to make the guest happy that ensures they will come back. â€Å"Most people who get into the nightclub industry do it because they want to have a nightclub and enjoy it and its at night, said co- owner Dalton Alford. They overlook the most important factor, and the reason nightclubs do live is that the office during the day is up and operational. You seldom see it.† (https://findarticles.com) 1.2.1 Different types of Night life entertainment When most people hear the word night life they think of only a club, while actually there are a few types of clubs. They have different names; some are called Bars while others have different names. These places differ because of the facilities they provide in their establishments. The target market to these establishments differs as well. These are the different types of night life entertainment. 1.2.1.1 Bar The Wikipedia (2007) describes bar as a business that serves drinks, especially alcoholic beverages such as beer, liquor, and mixed drinks, for consumption on the premises. Bars provide stools or chairs for the patrons along tables or raised counters. Some bars have entertainment on a stage, such as a live band, comedians, go-go dancers, a floor show or strippers. Bars that are part of hotels are sometimes called long bars or hotel lounges There are as much bars as there are night clubs in Malaysia, these bars usually only serves drinks and light snacks, there are no dance floors. Some of them have live band performance while others have a DJ (Disc Jockey) playing the music. Most of the people who visit these bars are business men from overseas as well as local ones who need a drink after a long day at work. 1.2.1.2 Discotheques The word has been shortened to â€Å"Disco†. The term refers to a style of music that is influenced by Funk, Soul Music and salsa. The main attraction in a disco is the dance floor. People go there to dance. The songs played are from recorded sources. Live band is also played from time to time. This is played to entertain the customers when the songs are not played from the recorded sources (www.disco-disco.com). 1.2.1.3 Pubs Originally called public house but now known as â€Å"pubs†, this drinking establishment was originally found in the United Kingdom and Ireland but now found globally. Pubs used to be located in small English towns. Pubs are social places for the sale and consumption of mainly alcoholic beverages. Most pubs offer a wide range of beers, wines, spirits and alcoholic beverages. In the 1930s the Anglo French writer Hillarie Belloc penned the following cautionary warning† when you have lost your inns, drown your empty selves, for you will have lost the last of England† 1.2.1.4 Night Clubs A Nightclub is a drinking, dancing, and usually similar to bars, pubs or taverns, by the inclusion of a dance floor and a DJ booth, where a DJ plays recorded dance and pop music. The music in nightclubs is either live bands or, more commonly a mix of songs played by a DJ through a powerful PA system. Most clubs or club nights cater to certain music genres, such as house music, garage, Hip-Hop, or salsa. Most of the clubs, bars, and lounges in Malaysia are categorized as night clubs. This is because the clubs have all the criteria that match a night club. Their main customers are young adults commonly known as youths. 1.3 Night Life in Malaysia Kuala Lumpur being the capital of Malaysia is a developing city with high rise buildings, shopping malls, restaurants, highways and entertainment spots. Out of their entertainment spots, a big portion of them are Night clubs, karaoke bars, pubs, lounges, jazz bars, discos, wine bars, and different types of restaurants. These are all scattered all around the city. Being a Muslim country, authorities enforce a 3am closure ruling for nightspots in Kuala Lumpur city areas, while clubs and pubs in urban areas in the vicinity of residential estates have to close at 1am. Occasionally, the police will conduct raids on random places to check for illicit drugs, prostitution and other vices of society. However, alcohol is sold freely in Malaysia and the legal drinking age is 21 (as cited in www.kuala-lumpur.ws). Night life entertainment can be found in a few places in Kuala Lumpur. The clubs, bars and lounges are normally on a stretch along a road. But some of them are scattered el sewhere. The three famous spots that have clubs on a stretch are the Asian Heritage Row, Jalan Sultan Ismail and Bangsar. For pubs and bars are mostly along Hartamas and Bukit Bintang. 1.3.1 Jalan Bukit Bintang, Kuala Lumpur Jalan Bukit Bintang where the entertainment clubs are there is the road adjacent to Starhill. The KL Plaza has numerous lively cafà ©s, bars and pubs. Starting with the Foxx discotheque at the basement until Planet Hollywood that is situated next to Starhill. 1.3.2 Jalan Sultan Ismail and Jalan P. Ramlee The beauty of these two roads is that it is the intersection point of club central in Kuala Lumpur. Located just opposite of the Shangri-La. It is one of the best places to go clubbing. The clubs are tidily huddled together with some of the best DJs performing from week to week. Along this road are not only clubs but there are a few hotels as well. The Concord Hotel and the Equatorial hotel are located there. 1.3.3 Sri Hartamas, Kuala Lumpur Tucked away in the neighbourhood of Sri Hartamas is an area of business that has blossomed into its nightlife. Ranging from pool, darts, foosball or even wine, you cant miss these places with their terrific dà ©cor and relaxing ambience with lovely alfresco areas and comfortable couches. You can even hang out to watch the football premier league at Hartamas Square. SOULed OUTs new address has shifted to Sri Hartamas as well. 1.4 Asian Heritage Row Asian Heritage Row (AHR) runs along Jalan Doraisamy, which is situated just off Jalan Sultan Ismail, next to the Sheraton Imperial Hotel. It is located in the heart of the city and is growing in popularity as a preferred destination for the young and trendy. Three years ago this area near Kampung Baru wouldnt be such a pleasant site to be seen. Along this road were pre-war houses that were abandoned. The founder had a mission of turning these old abandoned houses into an entertainment area, whilst maintaining the heritage. That is why the clubs and restaurants in Asian Heritage Row have the design of very old houses. The 80 year old houses have been transformed into a row of elegant and charming restaurants, cafes, bars, and clubs and even have a foot reflexology salon. In following with the traditions of the city, Asian Heritage Row was developed to encapsulate the citys past, present and future. As with most great cities of the world, which have their unique cultural a nd leisure districts (e.g. Montmart in Paris, Soho in New York, Lan Kwai Fong in Hong Kong and Clark Quay in Singapore) (www.asianheritagerow.com) 1.4.1 The Night Clubs 1.4.1.1 Wine Room Wine Room as you can see from its name is a lounge that specializes in wine, the wine room has a capacity of 100 people inside, 50 people outside and standing room for another 50. The atmosphere at the Wine Room is relaxed, and is often crowded with local celebrities. They serve light meals such as cheese platter, pizzas and other finger food that are served with a good selection of wines, champagnes, cigars, liquor and imported beers 1.4.1.2 Heritage Mansion Heritage Mansion aims to provide a different and refreshing lifestyle space for its customers. Till date, there is no food and beverage entertainment venue which is relaxed and chilled out in atmosphere in the weekdays, while it transform its self into a club by weekends. Heritage Mansion is open to selected group of people, which means not everyone can go there. This place is more for elite members of the society. 1.4.1.3 Kristao Kristao is one of the outlets along Heritage Row and the first restaurant-bar on the street that specializes in Malaccan Portuguese cuisine. Its a very homey two-floor establishment with an attractive selection of wines, liquor, beers and cocktails. Kristao also has the record of having the longest happy hours, from 11:00am to 9.00pm daily with the kitchen staying open till 1 am with seating for up to 100 people. 1.4.1.4 The Rupee Room The Rupee Room is all about great music and a friendly atmosphere that gives you a touch of Bollywood. This is the only club along the Asian Heritage Row that plays Indian music. The Rupee Room has just opened in the past year. They are a branch from the rupee room in Singapore 1.4.1.5 Bar Blonde Bar Blonde, one of the earlier bars to open on Asian Heritage Row. It is particularly designed for events big or small. Bar Blonde plays the music from their live band that performs rather than using a DJ. Bar Blonde has a very unique promotion, blondes can get a drink on the house. 1.4.1.6 The Loft Kuala Lumpur The Loft Kuala Lumpur was established in January 2005. The Loft is a combination of a Fine Dining, Lounging and Clubbing. They have separated all the 3 into 4 different places. Upstairs Club Lounge The Upstairs Club Lounge is spread over what used to be 4 shop lots. This part of the Loft is more into clubbing than lounging or dining. The loft has a stage and a catwalk area in the middle which makes it ideal to hold events in. Mezza Notte Mezza Notte is the dining part of The Loft. It is an Italian fine dining restaurant which is equipped with a sushi bar. However the restaurant serves a wide range of wines of the world and cigars as well. Ye Chine Ye Chine Restaurant serves authentic Chinese cuisine, including dim sum. The restaurant also has a garden indoor dining area, an island bar and a skylight roof. Cynna House Lounge Cynna has a lounge on the exterior and a clubbing area in the interior. It has a reputation of the venue for fine clubbing and VIP service. 1.4.1.7 Palacio Palacio means Palace in Latin. Palacio is a restaurant that specializes in French and Spanish cuisine. There are 3 ambiances in the restaurant. You can experience a fine dinner on the 1st floor, chill out in Palacios cozy tapas bar on the ground floor or enjoy sunshine in the Palacio front garden. 1.4.1.8 Bed Bed is one of the clubs located on the left hand side of the street; it has 2 areas, the 1st floor and lower floor. The 1st floor plays a different music from the lower floor. They serve a wide array of liquors, wines, champagnes. 1.4.1.9 Atrium Atrium, a club that has a stage for a live band to perform as well. They have different days on which the DJ plays and some days when the live band leads the crowd. They serve food as well as beverages. 1.5 Market Segmentation The Marketing concept calls for understanding customers and satisfying their needs better than the competition. But different customers have different needs, and it is rarely possible to satisfy all customers by treating them alike (www.netmba.com). In order to cater to all customers needs, we need to segment the market into several segments. There are four ways in which you can segment a market: Geographical segmentation Geographic segmentation divides the market into different geographical units; they can be neighbourhoods, cities, counties, countries, or world regions such as Europe or South East Asia etc. Such segmentation will seek to identify factors, which should be taken into account in developing appropriate marketing strategies for each area, including Language, Climate, and Lifestyles. Demographic segmentation Demographic segmentation divides the market into groups based on demographic variables including age, gender, family size and life cycle. Psychographic segmentation Psychographic segmentation divides the market into groups based on social class, lifestyle and personality characteristics. It is based on the assumption that the types of products and brands an individual purchases will reflect that persons characteristics and patterns of living. Behavioural segmentation Behavioural segmentation divides the market into groups based on their knowledge, attitudes, uses and responses to the product. So if a person is a regular visitor to a club they may be segmented into this segment. 1.6 The factors contributing to the success of nightclubs There are a lot of factors that contribute to the success of a nightclub. Every nightclub has to try and make their own place unique in their own ways. From the articles that are mentioned below, there are some factors that contribute to the success of night clubs. 1.6.1 Promotion and Special Occasions Promoting the nightlife establishment is something that all club owners do as this lets people know about the club, special occasions are events that is held once in a while in order to attract customers to the club. The article â€Å"What savvy club owners do to make their topless clubs successful while others fail miserably† wrote by Jack Corbett said that â€Å"†¦offers the reasonably prices of alcohol to customers starting from 8 pm to 10 pm buckets of beers specials†¦Ã¢â‚¬  this is an example of happy hour. This is a promotion done by majority of clubs all over the world. â€Å"The main idea is to offer a new entertainment experience night after night. This is the key ingredient for success and profitability, as well as longevity, in the nightclub industry† (https://findarticles.com). Happy Hour is a type of promotion done by a lot of club owners. Happy hour is the hours of the night in which the club offers discounts on a number of drinks. These hours normally vary from country to country and from club to club. In Malaysia happy hour is from 5pm to 9pm. While in Indonesia it is from 5pm to 8pm. In Australia, the happy hour is from 6pm to 8pm. Firstly as those are the hours in which a club has no business, the cheap drink helps the club to attract customers. 1.6.2 Advertising Entertainment clubs has to advertise, if they dont advertise there are a very low percentage of them surviving in the business. Clubs should advertise in magazines. This would create awareness in the customers. Jack Corbett mentioned â€Å"†¦Great review to the competitor while mentioning it all in the magazine believing that any kind of news at all is good news†. Magazines normally recommend clubs to their readers; this will make your club one of the clubs that would be recommended to the readers. 1.6.3 Hiring Staff Staff hiring is essential to any business, a good staff team would create a good working environment and would make the customers happy. Jack Corbett Mentioned â€Å"†¦feature entertainers are the real professionals in the business.† 1.6.4 Environments and menu Nightclub Bar Magazine mentioned â€Å"†¦should doing a lot of special effects and theatre things but you never saw before in the clubs.† This means that clubs should have a special features in them in order to get the customers curious about what would it be like inside. This curiosity will get the customers into the club. The clubs should change the look of their club from time to time so as not to bore the customers. The menu is something that you should change from time to time as well. This is because right now the trend is to fuse everything together. So bartenders are coming with new and unique ways to draw customers attention to the drinks. One example is the flaming. Flaming is when a drink, such as Sambuca, is set alight. The customer then blows out the flames and shots the drink. Another example is when the martini glass is kept below a Galliano bottle and then the bar tender pours the flaming mixture from the top of the Galliano bottle and customers drink it from the martini glass with the help of a straw. 1.6.5 Music and Disc Jockey From the 60s to the 70s the most suggested place to listen to music is at a disco. During those times people liked to dance. Now days even everyone dances because of disco music. This statement is from Is Disco Dead â€Å"†¦I love the disco today; dance music is more alive and disco music has more feelings than todays dance tracks† this means that is because of the music now a days that teenagers go to the clubs. They go to listen to the music and dance to the beat. So the music of a club really matters to attract customers. The DJs job is to control the music. So the DJ playing in the club also is another factor. 1.6.6 Cover Charge and Services Cover Charge is defined as a fee for entry to an establishment, often it is referred to a bar or a night club. The term â€Å"no cover† or â€Å"no cover charge† relays that such establishment allows entry at no cost. From the journals I found on the internet. Tonic Brian Arbuckle, Elissa Ferenbach, Doug Devitre and Frank Lee who did a research regarding clubbing, found that. â€Å"†¦the respondents said they would choose another club if the club charged a cover before entering†, and â€Å"†¦more than seventy percent of the respondents were likely to choose the bar with the lower cover.† This shows that majority of the people like to go to clubs where the cover charge is low. So the cover charge of a club also is another factor that will influence the number of people that comes in the club. A 1,000-person capacity nightclub will typically accommodate approximately 1,500 people in the five-hour span of operation. A $5 door charge, in addition to a conservative figure of $12.25 collected from each patron in alcohol sales, would generate approximately $30,000 in nightly revenue. (https://findarticles.com) In every club there must be a server to serve the customers. From the survey taken by Tonic Brian Arbuckle, Elissa Ferenbach, Doug Devitre and Frank Lee found out that â€Å"†¦waitresses do play an important role on how people choose which bar to go to† they play an important role because they are the ones that provide the service. So the better the service is the more people would want to come to the club. Business men for an example, they prefer for the waitress to come to the table and take the order rather than having to go to the bar to get their drinks. Some servers can also influence the people who choose the bar because of their professionalism. So the service staff play an important role as well. Part 2 Methods and Findings One of main areas of the research is the methodology. This is the part where the different methods used to obtain the information as well as the results to the research and the analysis are explained. The information that is used in this research is primary as well as secondary information. The primary data is obtained from interviews that have been conducted and the secondary data has been gathered from books, journals and websites. However the secondary data is more reliable as it has been verified and published. Secondary data has been obtained from several different sources such as the internet, newspaper, journals, magazines, college notes etc. 2.1 Research methodology This section will describe the idea of how data was collected to answer the research questions, methods and techniques used for the data collection and how it was implemented to the research objectives. The objectives of this study are: The Factors that influence the success of Asian Heritage Row? Answer the significance of the factors? 2.1.1 Research Questions In order for the objectives to be answered, a systematic order of questions is formulated to apply with the objectives. Objective 1: What are the factors that influence the success of Asian Heritage Row? Objective 2: how important are the factors that contribute to the success of Asian Heritage Row? In the research questions, the problematic reasons for this research may be stated. These questions should be answered at the end of the research. 2.1.2 Research Design According to Rees (1996) Dingwall et al, (1988), Qualitative research involves broadly stated questions about human experience and reality, studied true sustain contact with people in their natural environment, generating rich, descriptive data that helps us to understand their experience and attitudes. Rees (1997) emphasizes that rather than presenting the results in the form of statistics, qualitative research produces words in the form of comments and statements. Its aim is to find out peoples feelings and experiences from their own point of view rather than from that of the researcher. General Conclusion Part 1 explained entertainment, because Night life is a form of entertainment. There are two types of entertainment, at home and away from home. Nightlife entertainment is entertainment away from home. Youths are more likely to choose entertainment that are away from home. This is because young people really like going for nightlife entertainment. The history of the night life entertainment in Malaysia was also explained, which highlighted when the first night life in Malaysia opened. The different types of reasons for a night club to be successful were also explained. As the topic is about Asian Heritage Row, Asian Heritage Row was explained briefly about the clubs that are available there. Part 1 of my research became a guideline to progress further with the dissertation. Part 2 was started off by explaining the licensing system in Malaysia with the 3 different types of license that are available. In order to be able to answer the research questions, interviews were conducted with Managers of clubs in Asian Heritage Row, to identify the factors leading to its success. Being a Muslim country it was thought that it would be rather complicating for promoting, advertising etc. but surprisingly, the theories that were found out more or less matched the factors of why Asian Heritage had been a successful place. From the findings that were analysed, the factors leading to the success of Asian Heritage Row suggest that the clubs can still be successful with such high competition, as the competition available brings more people into the general area. The more the people the better it is for business. Besides that, the promotion, advertising and music also act as factors to the success of Asian Heritage Row. It is because of these things that the target market is informed that there are changes or have something different to show your customers. Customers always want something new so that they are always entertained. The Music in Asian Herita ge Row varies from club to club, in fact some clubs play different types of music on different days. The cover charge and service also influences peoples choices in choosing clubs. The cover charge shouldnt be too expensive as people might find it not worth it but at the same time it shouldnt be too cheap as that would result in an influx of lower class people. The service of a club influences the choice of a consumer as well. Service includes the staff, environment and music. If you can give top notch service to your clients, they will for surely come back. Club owners should make sure they change the dà ©cor periodically just so that they dont get bored. Part 3 recommends what can be done to make Asian Heritage Row a better place, by adding more facilities into the area. Though the area is fully developed, they still havent been able to execute making it a very safe place. During the process this dissertation there have been few limitations. The major limitation fac ed is lack of information. This is due to the lack of time and when the interviews could be conducted. The managers were too busy with their own work and tried to answer briefly, so it was difficult to ascertain how they really felt. Some of them refused to be interviewed as they didnt have time. To complete this research again, I would collect the primary data using questionnaires. This is because questionnaires are more accurate as you have more respondents and structured answers when compared to interviews.

Compare and contrast Ben Jonson’s ‘The Alchemist’ and...

The study will encompass the compare and contrast of two great writers’ literary works. It will take comprehensive discussion on â€Å"Ben Jonson’s The Alchemist† and â€Å"William Shakespeare’s The Tempest†. Jonson and Shakespeare were contemporaries with more immediately recognizable common ground between them than difference. They shared the same profession and brought forth their works from the matrix of common intellectual property. They appealed to the same audience and both gained popularity and esteem as accomplished playwrights. At the more social level, they were both struggling artists conscious of the need for patronage and support from their wealthier and more powerful peers. Both Jonson and Shakespeare experienced the trials and†¦show more content†¦The distinction between I and him is emphasized by Jonsons assertion of an answer to Shakespeares way of doing things. The quest for self-knowledge has been integral to the structures and evolution of human society throughout history. During the early modem period, the classical maxim of nosce teipsum operated almost universally, not only as a prompt towards, but also as a goal of, both individual and communal achievement and actualization. At one level, Hamlets tribute may be taken as an adumbration of the Renaissance engagement with the epistemological enquiries into the nature of man, and his place and function in the cosmic chain of being. â€Å"What a piece of work is a man, How noble in reason, how infinite in faculty, in form and moving how express and admirable, in action how like an angel, in apprehension how like a god the beauty of the world, the paragon of animals. And yet to me what is this quintessence of dust?† Jonson explicitly bases their sense of the play’s similarity upon theories of comedy that imply such affirmation. In Volpone and The Alchemist, Jonson sues irony to expose how far short of the ideal is the world of the play, and thus celebrates the ideal indirectly. If the

Embracing Ethnicity free essay sample

The you-pick-two special. Looking up at the Panera menu, it looks like I can pick any type of soup and sandwich for a set price. Even if they are smaller, Id still prefer to take the deal and have two items instead of one. Smaller portions doesnt necessarily mean that Im getting less than if I were to get a whole one by itself, but do two halves always add up to one whole? I am reminded of this every day. Having a Japanese father and an American mother comes with some definite trade-offs. I get the good stereotypes and the bad, and the ability to fit in, as well as the ability to be the odd one out. At school I am expected to be smart, therefore when I receive anything lower than an A on an assignment, a spectacle ensues. I can talk to cliques from either ethnicity, but I cant fit into one. We will write a custom essay sample on Embracing Ethnicity or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page And there is always the student who finds himself the cleverest when he discovers that the two races that make up my ethnicity bombed each other at Pearl Harbor and Hiroshima. Living with the benefit and burden of being half Asian is something I will never trade and never forget. The stereotype of an Asian parent is one that seems to hinder me. I have only one parent who is Asian, therefore, to other Asians, I am not pressured to get good grades and study all the time. Although this is somewhat true, in many aspects it is also very wrong. I am more motivated by myself to get good grades than that of a parent. They look out for me and make sure that I am doing what I need to and putting in all the effort, but when it comes down to it, I know that, in the end, not doing my own work will only hinder myself. I am considered impure because my blood is mixed as well. Although this sounds like a clich, people really do feel like I cant call myself Asian or White, depending on the person talking; as if tainted by one race or the other. If I am associated with a good stereotype, I dont get the full benefit because Im not fully of that race. Although, if associated with a bad stereotype, immediately I am at fault. Because of cases like these, I have devoted a portion of my life to work my way around these stereotypes. My hard work to get good grades gets overshadowed by the stereotype that I am smart because of my heritage. Constantly I wonder why two different halves are often viewed to be less than a whole. Returning back to reality and to my seat, I slowly dip the baguette into the soup it came with. I prefer not to eat the baguette plain because of its lack of flavor, so I dip it in the soup. And I prefer not to throw it away because of my fathers emphasis on not wasting food, so one piece at a time, I coat the end of the baguette with some soup and take a bite. The soup being my favorite part, I long to eat it plain and not have the taste of bread alter it in any way. Instead I continued to dip the baguette into the soup until the baguette has finally been eaten and the soup has only a few spoonfuls left. I wait through the whole baguette to get to the end where I can at last enjoy the slightly warm soup by itself. Finally ready to use the actual spoon to eat the soup, I pause. Im full, I whisper as I pass the bowl across the table. After equalizing the taste of the two foods for so long, it feels almost like a sin to eat the soup alone; as if one is not complete without the other.